Macastre and Torrevieja Appointed Valencian Cultural Capitals 2025
Regional government highlights culture as a tool for social cohesion, economic dynamism and wider access across the Comunitat Valenciana.
What happened
The Conselleria de Educación, Cultura, Universidades y Empleo of the Generalitat Valenciana has officially named Macastre and Torrevieja as the Capitales Culturales Valencianas 2025, according to the resolution published in the DOGV.Each town topped its category in the public selection: Macastre in the municipalities of fewer than 5,000 inhabitants and Torrevieja in those with more than 5,000 inhabitants.
Why these towns were chosen
The nomination recognizes municipalities that commit strongly to culture as a driver of social cohesion and local economic development.The Conselleria’s objectives for the capitalship include:
- Increasing visibility and recognition of culture across the entire comunitat Valenciana.
- Decentralizing part of the cultural offer typically organized from the Generalitat so that smaller towns also receive programming.
- Improving communication between the Conselleria and cultural agents (producers, distributors and programmers) across the region.
- Boosting the local economy and surrounding areas through cultural tourism and buisness projects linked to the capitalship.
- Guaranteeing the right of global access to culture for residents across municipalities of all sizes.
What the title means for Macastre and Torrevieja
The title of Capital Cultural Valenciana 2025 carries concrete commitments from the Generalitat and practical benefits for the chosen municipalities:
- An official handover event organized to maximize publicity and visibility.
- A year-long program of cultural activities promoted by the Conselleria that will be hosted in both towns.
- The right to use the ”Capital Cultural Valenciana” distinction in municipal programming and institutional communications until the result of the 2026 call is published in the DOGV.
Rapid comparison
| Category | Municipality | Main Aim |
|---|---|---|
| Under 5,000 inhabitants | Macastre | Bring cultural programming and visibility to a smaller community |
| Over 5,000 inhabitants | Torrevieja | Leverage cultural tourism and regional partnerships |
What residents and visitors can expect in 2025
Throughout 2025, both Macastre and Torrevieja will host a series of activities backed by the Conselleria.Residents may see:
- Expanded cultural programming in local venues and public spaces.
- visiting shows and exhibitions that would otherwise be concentrated in larger cities.
- Initiatives to strengthen local cultural businesses and attract cultural tourism.
- Improved coordination with producers, programmers and distributors active across the Comunitat Valenciana.
Why this matters regionally
The capitalship initiative reflects a broader policy priority: decentralize cultural offerings to ensure equitable access and turn culture into an engine for local economies. By highlighting both a small inland municipality and a larger coastal city, the Generalitat aims to showcase diversity in cultural life and the potential of culture-lead regeneration across different contexts.

