Summary
- Teh Orihuela Town Hall allocates €1.9 million for communication and advertising services.
- The contract is divided into six lots,each targeting different aspects of promotion.
- Key allocations include €540,000 for advertising space in various media.
- the contract spans two years, with potential extensions bringing the total to €3.7 million over four years.
Orihuela Town Hall Approves €1.9 Million for Communication Services
In a decisive move to enhance its advertising and public communication initiatives, the Orihuela Town Hall has announced its plan to allocate €1.9 million to various companies for institutional communication and advertising services. This funding marks a significant investment aimed at bolstering the town’s promotional efforts over the next two years, with the possibility of further extending the contract.
Breakdown of the Contract
The contract is structured into six distinct lots, ensuring a complete approach to the town’s advertising strategies. Hear’s a closer look at each of these lots:
| Lot Number | Description | Allocated Budget |
|---|---|---|
| Lot 1 | Design of campaigns and promotional materials | €125,000 |
| Lot 2 | Printing of campaign designs and materials | €131,700 |
| Lot 3 | Recording and dissemination of multimedia content | €91,000 |
| Lot 4 | Purchase of advertising space in various media | €540,000 |
| Lot 5 | Acquisition of promotional materials | €52,000 |
| Lot 6 | Photography services for events and official purposes | €20,570 |
Impact and Future Plans
The largest portion of the budget, €540,000, is allocated for purchasing advertising space across various media platforms. This move is expected to considerably amplify the town’s visibility and outreach, allowing for a more profound connection with the public. Over the next two years, the Town Hall will monitor and adapt its strategies as needed, with options for two yearly extensions. This could potentially bring the total budget to €3.7 million if extended to its maximum term of four years.
The Orihuela Town Hall is steadfast to utilize these funds effectively,focusing on vibrant campaign designs,high-quality promotional materials,and enhanced media presence. Authorities believe that these investments will not only unite the community but will also stimulate local economic growth by attracting visitors and businesses alike.
The decision reflects a growing recognition of the importance of effective communication and advertising in local governance and community engagement efforts.
for more details, visit the original source: [la verdad](https://www.laverdad.es/orihuela-torrevieja/consistorio-orihuela-destina-dos-millones-euros-servicio-20250423005947-nt.html).